PPC Services in Singapore
Pay-per-click advertising puts your business in front of people at the moment they are looking, and you pay only when someone clicks. Dynamic Web Development, working from our office in Sin Ming near Bishan, offers PPC services for small businesses: our team plans your campaigns, writes the ads, sets up tracking and manages the budget each month so every dollar can be traced to a click, a call or an enquiry.
Our PPC services run Google Search ads, Facebook and Instagram ads, and remarketing ads for businesses in Singapore. Our team handles your campaigns from set-up to monthly reporting, with conversion tracking so you can see which ads bring enquiries. You pay a monthly management fee, your ad budget is charged separately by Google or Meta, and there is a three-month minimum.
What Our PPC Services Cover
We run three kinds of paid campaigns, chosen around how your customers look for you:
Google Search ads. Text ads that appear above the normal results when someone searches for what you offer, such as “aircon servicing Tampines”. They reach people who are already looking.
Facebook and Instagram ads. Ads in people’s feeds and stories, aimed by age, area and interests. They suit businesses whose customers do not search yet, such as a new café or a class people have not heard of.
Remarketing ads. Ads shown to people who visited your website but did not get in touch, reminding them of your business.
If you also want regular posts and content on Facebook and Instagram, our social media marketing service covers that side.
How Our Team Handles Your Campaigns
Our PPC services start with your goal and your budget. We then choose the searches and audiences worth paying for. Our team writes the ads, sets up the campaigns, and checks them through the month: pausing searches that waste money, adjusting bids and testing new wording.
Every month you get a report showing what you spent, how many people clicked, and how many of them called, filled in a form or sent a WhatsApp message.
Conversion Tracking From Day One
Clicks alone do not tell you whether ads are working. We set up conversion tracking before campaigns go live, so Google and Meta record the actions that matter: calls, form enquiries and WhatsApp clicks. Google’s guide to conversion measurement explains how this works on its side.
With tracking in place, our PPC services can move budget towards the ads and searches that bring enquiries, rather than the ones that only bring clicks.
A Landing Page That Matches the Ad
An ad can only do half the work. The page people land on has to answer the question in the ad, load quickly on a phone and make it easy to get in touch. Our article on building customer-centric landing pages explains what that page needs.
If you do not have a suitable page, our web design packages include a single landing page built around one offer.
How PPC Services Are Priced
You pay two things. The first is our monthly management fee for running the campaigns. The second is your ad budget, which Google or Meta charge to your account for the clicks you receive. Keeping the two apart means you always know exactly how much went to advertising.
Every plan for our PPC services has a three-month minimum. The first weeks are spent learning which searches and audiences bring enquiries, and the following months are when that learning pays off. Tell us your budget and we will suggest how to split it.
PPC Services and SEO Together
Ads bring visitors from the day they go live and stop when you stop paying. SEO takes longer but keeps working without a cost per click. Many small businesses run both: PPC services for enquiries now, and affordable SEO for the searches they want to keep winning.
Talk to Us About PPC Services
Tell us what you sell, who your customers are and roughly what you want to spend each month. We will tell you which campaigns make sense to start with. Contact us or call +65 9684 2263 to book a free consultation, or read more about our web development company.
Frequently Asked Questions
Who owns the ad accounts?
You do. Your Google and Meta ad accounts are registered to your business, so every campaign, its history and its results stay with you even if you later decide to stop working with us.
Can I pause the ads if I get too busy?
Yes. Tell us and we pause the campaigns. Because the accounts are yours, nothing is lost while they are paused, and the campaigns can be switched back on when you are ready.
Do I need a new website before running ads?
Not always. If your current page loads quickly on a phone and makes it easy to call or enquire, we can send ads to it. If it does not, a simple landing page usually gets more from the same ad budget.
What do you need from me to start?
Your monthly ad budget, the services you want to promote, and access to your website so we can add the tracking code. We then show you the ads before they go live.